Updated: 2018-12-03

On November 30, 2018, th award ceremony for the Fourth Asia Pacific Chinese PR Awards hosted by Taiwan/Taipei International Public Relations Association (TIPRA) was grandly held in Taipei, Taiwan.

In the selection of students' creative planning copywriting, all the works submitted by the four teams of our school were shortlisted. We bagged one gold award, one bronze award, and two excellent works awards. The works selected mainly focused on the youth and fashion of time-honored brands. Theteam’s instructors were Zhang Jingyun, Wang Yong, and Li Yang of the Business School’s Marketing Mepartment.

The competition was launched in early October with the theme of “Creating, Sharing and Improving Together Among Enterprises, Consumers, and Society”. Team members cooperated wholeheartedly, carried out in-depth interviews and research among the enterprises, gained knowledge that otherwise could not be learned on campus, and broadened their horizons.