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Business School Successfully Conducts the Third "Frontiers of Business Management and Marketing" Special Lecture

On March 1, 2024, Professor Chen Guoli from INSEAD was invited by the Business School to deliver a special lecture titled "Artificial Intelligence and Strategic Management" for faculty and students. The lecture was chaired by Professor Wang Nan, with the participation of young faculty, doctoral and master's students.

Professor Chen began his lecture by referencing his book "SEEING THE UNSEEN," highlighting the importance of frameworks in thinking. He provided an in-depth explanation of his "POP-Leadership" framework, which includes four core elements: "People," "Organization," "Product," and "Leadership." This framework offers a new perspective and thought process for academic research.

He then delved into the core question, "What is AI?", dissecting the existing definitions of artificial intelligence and offering his own insights. Using AI as an example, he demonstrated how the "AI + POP-Leadership" framework can be integrated into practical applications, providing cutting-edge and practical academic enlightenment to the attendees.

In the latter half of the lecture, Professor Chen proposed several profound considerations on the integration of AI and management research, including topics such as "Method vs. Theory," "How to measure AI (or AI Adoption)?", and "What AI can achieve?" These topics sparked lively discussions and deep reflection among the faculty and students present.

During the Q&A session, Professor Chen engaged in in-depth exchanges and discussions with young faculty and students. At the end of the academic lecture, Director Chen Lili of the School's Digital Business and Capital Development Innovation Center summarized the event and expressed sincere gratitude to Professor Chen once again.

Speaker Profile: Chen Guoli, Ph.D. in Strategic Management from Pennsylvania State University, is a professor in the Strategy Department at INSEAD. His main research interests include the impact of executives, boards, and human capital on strategic choices and organizational performance, as well as the dynamic changes in CEO-board relationships and corporate governance. He is also interested in research questions related to organizational growth, renewal, sustainable development, and corporate development activities, such as mergers and acquisitions, IPOs, globalization, and innovation. He has published over twenty articles in top academic journals, including Administrative Science Quarterly, Academy of Management Journal, Management Science, Strategic Management Journal, and Organization Science. His views and articles are widely cited by international media. He has served as the chair of the Corporate Strategy Group of the Strategic Management Society (SMS) and as a member of the Research and Executive Committee of the Strategic Management Department (STR) of the Academy of Management (AOM). He is also a member of the editorial boards of AMJ, AMR, and SMJ. Professor Chen has published more than ten business cases and received the Strategic Management Society (SMS) "Rising Scholar Award" in 2016.